Open Table – Foursquare partnership – A step in the SoLoMo Direction
SoLoMo was a buzz word and year ago, but today it’s an undeniable business opportunity. There are plenty of location
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SoLoMo was a buzz word and year ago, but today it’s an undeniable business opportunity. There are plenty of location
Corporate entities around the world now know that social media marketing is a force to be reckoned with. But how
A trend is emerging in the globe – more and more people are using their smartphones to do their shopping.
Apple’s introduction of the iPhone into the mobile phone market created a ripple effect and has fuelled a catalytic growth,
Although organisations understand the importance of branding and brand value, today branding related concepts have become more relevant than ever
Facebook and Twitter have established themselves as the major players in social media for business. What are the other social
As Samsung and Apple battle it out for dominance in the mobile space with smartphone and tablets, other companies are
Social Networking is an established practice in companies and it is considered to be an integral part of online marketing.
Social Media today, has become an integral part of any organisation. However, there is an on-going debate about how to measure the ROI of social media for businesses. McKinsey Quarterly, recently released a report aptly titled – “The Social Economy – Unlocking Value and Productivity through Social Technologies”.
By the time you read this article, the London 2012 games would be heading towards the final leg together with the big closing ceremony. While its early days yet, but let’s look back on the role of Social.Local.Mobile (SoLoMo) in Olympic Games.
Digital Transformation Infulencer,
Founder and CEO at i4T Global / i4Tradies,
Angel Investor