21 Digital Marketing Trends for SMEs in 2016 – An Infographic

27/01/2016 by Logan Nathan

When it comes to the emerging digital marketing trends, questions like “What’s Hot” and “What’s New”, always seem to be on the radar! The way I see it, 2016 will be heading towards a major shift in three prominent areas of digital marketing by focusing on ROI: R – Responsive WEBSITE Design Layout O – OPTIMISE for Search Engines (SEO) I – Innovative SOCIAL Media Marketing Campaigns Let’s dive into what is going to be different about each of these in 2016 and how SME business owners can keep up to grow online and achieving your ROI! Responsive WEBSITE Design Layout With less than 10 seconds to make a first great impression with your company website today, following are the act

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The SMART Way to Kick-Start Social Selling In 2016

by Logan Nathan

From what used to be a futile idea considered to die off soon, in just over 5 years “Social Selling” has forced the most brilliant minds to shift the conversation from “Is Social Selling worth it for my business?” to “How can I adopt social selling for my online business?” and now in 2016 “How can my business excel at Social Selling to reach or exceed my sales quota?” Like a game changer, Social Selling has revolutionised the way businesses are looking at their customers and vice versa. As the practice becomes more commonplace, Social Selling in 2016 is going to be a question of how well you do it rather than to do it or not! So what will Social Selling mean for you

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