Logan Nathan at McGrath Gold Coast

Sharing Experience

Logan Nathan

Stay abreast with what’s up in the world of digital transformation! Here’s you’ll find everything from

IoT | innovation | customer experience management | field service management |  leadership 

to help you step closer to business success!

Business Blog – How to build one and what to post

Before you begin setting up a blog on your business website, the question you need to ask yourself is what will get visitors to return to your website frequently to view your new posts.

Certain blog building elements are crucial to the success of building a business blog. All these elements should be in place for a blog to be effective. The basic elements are like building blocks and while they are not difficult to build, they are extremely important.

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Social Media Marketing – Your new traffic tool

Are you in an atmosphere to drive traffic to your website and increasing conversions? Enter Social media without slaying your assets… This can drive an insane amount of traffic to your website. This phenomenon of Social Media Marketing has even overtaken SEO on many fronts such as its popularity. There are numerous ways to do it and several Social Networks to do this with. Naturally one size does not at all and each Social Network needs to be worked differently for the desired results.

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Marketmetweets – A tool that allows you to successfully market yourself through twitter

Marketmetweet is a complete customizable Twitter desktop management tool. What makes this tool stand out from the rest of current Twitter management tools is the allowance of unlimited personal branding. Where before when you tweeted a comment it would show where the tweet came from, now with Marketmetweet you can link it directly to an URL or your website or blog to further boost online traffic to your website.

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Mapping Social Media To Sales In B2B Marketing

Just like a sales letter sent out as a direct mailer or posted on a website, using social media to monetize B2B sales requires finding out ways of using the internet to solve a prospect’s problems. Businesses now have the opportunity to identify the needs of customers through monitoring online conversations and addressing these, thereby improving engagement.

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