AI POLICY

Last updated: 20 March 2026

This AI Policy explains how I use artificial intelligence (AI) tools in my work and on this website.

It sits alongside my Privacy Policy and other site terms.

1. What I mean by “AI”

When I say “AI”, I mean tools that can generate, summarise, analyse, or transform content, for example: drafting text, summarising notes, creating ideas, analysing data patterns, or systems helping automate workflows.

Some AI tools are “generative” (they create new content). Some are “assistive” (they help with sorting, tagging, transcription, and recommendations).

2. Why I use AI

I use AI to move faster and deliver better outcomes, not to replace judgement. Used well, AI can help with:

  • First drafts and options, so you don’t start from a blank page
  • Summaries and synthesis, pulling patterns from lots of inputs
  • Workflow automation ideas, so teams save time.
  • Consistency checks on tone, structure, and completeness

3. How I use AI in client work

Depending on the engagement, I may use AI tools to:

  • Draft or refine content (strategy docs, workshop outputs, communications, marketing copy)
  • Summarise meeting notes and action items
  • Brainstorm options (names, structures, messaging angles, experiment ideas)
  • Create workflow templates (checklists, SOPs, prompt libraries)
  • Analyse non-sensitive data to identify themes and opportunities

Important: I review and edit AI-assisted outputs before they’re delivered.

4. What I don’t use AI for

To keep things safe, trustworthy, and sane:

  • I don’t use AI to make final decisions about people (e.g., hiring, firing, credit, eligibility) based solely on automated processing.
  • I don’t intentionally use AI tools to create or spread misinformation.
  • I don’t use AI to produce “expert” advice in regulated areas (legal, medical, financial) without human review and appropriate disclaimers.
  • I don’t feed AI tools with confidential or personal client data unless it’s necessary and we’ve agreed on the approach.

5. Protecting your information

I treat privacy and confidentiality seriously.

If you’re a website visitor: If you submit information through forms or email, I handle it in line with my Privacy Policy and relevant privacy laws.

If you’re a client: Unless we agree otherwise:

  • I avoid putting personal information, sensitive information, or confidential business information into AI tools.
  • If AI use is beneficial, I’ll aim to use privacy-conscious settings (where available) and only share the minimum necessary information.
  • If you prefer no AI use at all, tell me, I can work that way.

Australia’s Privacy Act and the Australian Privacy Principles (APPs) set expectations around how personal information is collected, used, disclosed and stored. If an “eligible data breach” is likely to result in serious harm, Australia’s Notifiable Data Breaches (NDB) scheme can require notification to affected individuals and the OAIC.

6. Human oversight and quality

AI can be confident and wrong. So I build in checks:

  • Human review before delivery
  • Sensible verification for facts, numbers, and claims
  • Clear ownership with a real person being accountable.
  • More checks where the risk is higher.

7. Transparency

Where it matters, I’ll be upfront about AI involvement, especially if:

  • AI-generated content is used externally (e.g., public-facing copy), and disclosure is appropriate
  • AI is used in a workflow that impacts customers or staff
  • A client specifically requests disclosure

8. Fairness and bias

AI can reflect bias that exists in training data or prompts. I work to reduce that risk by:

  • Using diverse examples and inputs
  • Avoiding sensitive inferences about people
  • Reviewing outputs for tone, fairness, and unintended harm
  • Keeping humans in the loop for anything that affects people materially

9. Intellectual property and copyright

If AI helps create content, it still needs to be used responsibly:

  • I don’t upload content I don’t have the right to share
  • I don’t treat AI output as “automatically original”
  • I always review for similarity, attribution needs, and licensing issues (where relevant)

If you’re a client and you have strict IP requirements, let me know up front so we can set clear rules.

10. Third-party AI tools and international data transfers

Some AI services are provided by third parties and may process data in other countries. Where AI tools are used:

  • I aim to minimise what’s shared
  • I prefer settings and providers that support privacy and confidentiality controls
  • I consider whether cross-border handling is appropriate for the task

11. Regional compliance

I’m based in Australia, and I work with clients in other regions. Where regional laws apply to a project, I aim to follow the relevant privacy and AI rules for that region.

Australia: For Australian work, I follow Australia’s privacy framework, including the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and the Notifiable Data Breaches (NDB) scheme.

Europe (EU/EEA) and the United Kingdom: I aim to follow the GDPR/UK GDPR principles and the EU AI Act where it applies. This includes avoiding solely automated decision-making that has significant effects without human oversight.

United States: Where relevant, I aim to follow applicable state privacy laws (like CCPA/CPRA and Colorado Privacy Act). For AI governance best practice, I also lean on widely used guidance like the NIST AI Risk Management Framework (AI RMF 1.0).

12. Your choices as clients and site visitors

You can:

  • Ask how AI is being used in your project
  • Request a no-AI approach (client work)
  • Request correction or deletion of personal information
  • Raise concerns if you believe AI use has caused an issue

13. Changes to this policy

AI and regulation move fast. I may update this policy from time to time. The “Last updated” date at the top tells you when it was last changed.

14. Contact

If you have questions about this AI Policy, please reach out to me via the Contact page on this website.