How Pinterest Changed Social Media Marketing in 2012

17/12/2012 by Logan Nathan

The name Pinterest first started making rounds in May 2011. But it wasn’t until the latter part of 2011 and early 2012, that it really started making headlines. Today, Pinterest is the hottest social media platform in town. Initially pegged as a social media site for bored housewives and women, the platform has now become one of the top referral marketing sites for businesses. Source: – http://www.searchenginejournal.com/pinterestingly-enough-interesting-pinterest-stats/45328/ As shown in the diagram above, Pinterest is the 3rd most popular social media platform at the moment. The reason for its popularity is because of its ability to combine visual information with commerci

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The Major Changes to Social Media Platforms LinkedIn and Google Plus in 2012

10/12/2012 by Logan Nathan

Last week we looked at the changes that were rolled out by the big two social media platforms – Facebook and Twitter. This week let’s look at what 2012 had in store for LinkedIn and Google Plus users.   LinkedIn Changes in 2012 Early 2012, the LinkedIn-Twitter partnership came to an end. Auto feeds from Twitter into a LinkedIn status update were stopped. LinkedIn Company pages went through a major revamp throughout the year. The look and feel of LinkedIn Company Pages went have changes dramatically. The company page now includes a large cover page with tabs to enter specific information. The whole theme is much more visual than ever before. Companies can now send st

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The Major Changes to Social Media Platforms Facebook and Twitter in 2012

03/12/2012 by Logan Nathan

The year 2012 has been one of major milestones for social media platforms – Facebook and Twitter. Facebook reached the 1 billion user mark and Twitter reached the 500 million users milestone. Furthermore, Facebook also went public and acquired Instagram. So let’s take a look at the some of the key changes in Facebook and Twitter this year. The Major Changes to Facebook in 2012 After the timeline announcement in 2011, Facebook timeline was rolled out to all accounts with a mandatory upgrade. Facebook Chat becomes even more user friendly with icons and links to friends accounts from within the chat window. Over the course of the year, Facebook also launched a desktop chat app

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