The Major Changes to Social Media Platforms Facebook and Twitter in 2012
The year 2012 has been one of major milestones for social media platforms – Facebook and Twitter. Facebook reached the
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Logan Nathan
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Facebook Tests Ranked Comments for Company Brand Pages
It’s been a while since Facebook rolled out any major changes to its users. With all the publicity that Facebook
How is Mobile changing Travel and Hospitality?
According to research conducted by Google, the number users who research travel via their mobile devices will grow upto 51% this year, with the number of active Facebook user on mobile having increased to 500 million, already.
How can Social Media be utilised by Hotels?
Social Media is an ideal marketing and communication channel for the hospitality industry. Online reputation management has become the front runner for any hotel’s PR policy. It’s not a question of whether hotels use social media but how effectively these networks are being utilised to improve brand recognition, loyalty and bookings.
The Role of Social Media in the Real Estate Industry
At this point, it is safe to say that social media has revolutionised online marketing in every industry. Facebook, Twitter, YouTube, Google+ and other social media channels have become a large part of the marketing campaigns of companies. The Real Estate industry is no different.
Real Estate involves the selling and buying of land, property, apartments and other buildings. This makes real estate the perfect candidate for social media platforms. In an industry where buyers and realtors need to meet, social media is the bridge that can provide the means to the end.
How is Facebook Timeline impacting current brand pages
In September of 2011, the world’s largest social media network unveiled Facebook Timeline; it was met with a flurry of excitement and criticism. But after much pomp and fanfare, Facebook Timeline was rolled out to fans in beginning of 2012.
Today, the timeline debate is for brands. As of end of February 2012, Facebook Timeline has been made available for brand pages. As a marketer, you are probably wondering what this means for your brand?
[Case Study] – Sydney Based Plumber goes Social
One hour Plumbing is a Sydney based plumbing service that specialises in hot water, blocked drains and other services such as sewer installation, rain water tanks, taps and toilet repairs together with bathroom and kitchen renovation.
The unique service guarantee of One Hour Plumbing is that they quote by the job and not by the hour.
Ten tips that changed how I use Facebook for Business
When I first joined ICT Social Business, to say I was green behind the ears about Social Media, would be
The Importance of Role Modelling in Social Media
In the pre-social media age, role models were individuals who served as an example and were emulated by others. Role
Social Media Wars – Who will dominate in 2012
What a year it has been in 2011 for those of us embracing social networking for business. The competition among
